Framework choices, hosting, and tooling that keep iteration fast without painting you into a corner.

Modern static-first frameworks with server components can deliver excellent SEO and performance. Pick what your team can maintain—speed is wasted on a stack no one understands post-launch.
Use a component library or design tokens to prevent one-off CSS sprawl. AI codegen is most effective when components are reusable.
Hosting with global CDN and automatic HTTPS is table stakes. Configure caching headers and image optimization early.
Analytics should be privacy-conscious and event-based. Track meaningful funnel steps, not vanity pageviews alone.
For forms, prefer established providers with spam protection and webhook integrations—do not custom-build auth for a marketing site unless necessary.
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